A prominent European lottery company, Allwyn, a member of the Czech Republic’s SAZKA Group, has joined forces with Justine Greening’s “Levelling Up Goals” project to advance equitable opportunities throughout the United Kingdom. Through this collaboration, Allwyn will assess its community impact by developing a “Levelling Up Impact Report” aligned with the initiative’s 14 objectives.
A champion for social mobility and former Education Secretary, Justine Greening, conveyed her excitement about the partnership, emphasizing Allwyn’s dedication to fostering social good through its operations. She is confident that their joint efforts will cultivate prospects and significantly contribute to achieving the ultimate aim of uplifting the UK.
Established in collaboration with Greening, the “Levelling Up Goals” framework unites businesses, public sector entities, and academic institutions to propel social mobility. It concentrates on pivotal life phases, spanning from early development to adulthood, offering a comprehensive method to monitor advancement and guarantee everyone has an equal chance to thrive.
Mr. Keith Mills, who heads Allwyn’s proposal, shared his excitement about the collaboration, noting that Allwyn is dedicated to utilizing the lottery’s potential for beneficial societal effects. He communicated their enthusiasm to work alongside Ms. Justin Greening and her colleagues, in addition to other aligned groups and educational bodies, within the “Levelling Up Goals” structure. This joint effort, he stressed, seeks to create a measurable positive change in local areas.
Allwyn is currently in the running to be selected as the UK National Lottery’s next manager, actively engaging in the selection process for the fourth National Lottery permit, which is under the purview of the UK Gambling Commission. Camelot has been the UK National Lottery’s operator since its start in 1994.