Betway has partnered with the German esports group, Berlin International Gaming (BIG), in a substantial sponsorship agreement.
The two-year contract establishes Betway as the principal sponsor for BIG’s esports squads. As a result, the Betway emblem will be prominently featured on the front and sleeves of their uniforms. The arrangement also grants Betway access to BIG’s players and social media platforms for marketing initiatives, and they will collaborate on exciting giveaways and events.
BIG joins an esteemed lineup of esports titans supported by Betway, including Made in Brazil, Ninjas in Pyjamas, and Invictus Gaming, demonstrating Betway’s strong dedication to competitive gaming.
You can witness BIG compete under the Betway banner for the first time at the ELEAGUE competition in Atlanta, Georgia on January 26th.
Anthony Werkman, Betway’s CEO, conveyed his enthusiasm for the collaboration, emphasizing their commitment to esports and their goal of providing exceptional content to the devoted gaming audience.
Daniel Finkler, CEO of BIG, expressed his delight, welcoming Betway to the BIG family and underscoring the importance of this alliance with a premier global betting provider.