A Danish wagering firm, a constituent of the Danish National Lottery and the Global Lottery Association, has incorporated Playtech’s lifelike virtual sporting content onto its internet platform.
Playtech Sports, a leading provider of omni-channel sports betting solutions, has collaborated with them to introduce its high-performing in-house virtual sports collection.
The Danish wagering firm has selected eight of Playtech’s premier games, encompassing football, basketball, tennis, greyhound racing, horse racing, speedway, cycling and motor racing, which provide distinctive simulated-based virtual product odds, permitting players to analyze the form and result of the matches.
Playtech’s virtual games were acknowledged as a preferred choice among key participants last year when there were no live sporting events, and were developed after a year of cutting-edge motion capture filming in the United Kingdom, and were deemed an essential revenue and engagement driver in 2021.
Playtech Sports has unveiled a fresh platform and wagering program that is entirely tailored to the operator’s brand. The platform provides a broad spectrum of betting opportunities and content for the upcoming year.
Richard Andrew, the Virtual Sports Manager at Playtech Sports, stated that the product has been deployed across GVC, OPAP and MansionBet’s online networks in 2020. He mentioned that the recent collaboration with Danske Spil showcases the product’s immense success. He further added that player engagement in virtual sports has surpassed expectations and that they are thrilled to announce the introduction of their cutting-edge virtual sports collection with Danske Spil.
Pernille Mehl, the Chief Executive Officer of Danske Lotteri Spil A/S, expressed their delight in launching a new product vertical within their portfolio. She stated that this is a unique offering compared to traditional lottery services and that they anticipate it will attract new clients to their enterprise.
Playtech Sports presents betting markets that closely resemble real sports, with its popularity and frequent gameplay. The company intends to continue rolling out its latest virtual portfolio to both new and existing digital and physical customers worldwide.
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